Picasa is a software application for organizing and editing photos, originally created by Idealab and then bought by Google since 2004. In July 2004, Google acquired Picasa and began offering Picasa for free download. At the time of when Picasa was bought, the company's management team was made up of Lars Perkins as CEO, Mike Herf as CTO, and Dan Engel as VP Market Development.

Google Picasa applications

  • Crop - To crop a photo to a different format
  • Straighten - Fixing a crooked photo
  • Redeye - Repair redeye flaws in a photo
  • I'm feeling lucky - One-click fix lighting and colour
  • Auto Contrast - Fix exposure without effecting colour
  • Auto Colour - Removes colour casts automatically
  • Retouch - Repair blemishes, dust and scratches
  • Text - Add/Edit Text on a photo
  • First Light - Adjust the ambeient light in the photo

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