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Google LLC is an American multinational technology company that specializes in Internet-related services and products, which include online advertising technologies, a search engine, cloud computing, software, and hardware. It is considered one of the big five American information technology companies along with Amazon, Apple, Meta, and Microsoft.

Google was founded in September 1995 by Larry Page and Sergey Brin while they were Ph.D. students at Stanford University in California. Together they own about 14% of its publicly-listed shares and control 56% of the stockholder voting power through super-voting stock. The company went public via an initial public offering (IPO) in 2004. In 2015, Google was reorganized as a wholly owned subsidiary of Alphabet Inc.. Google is Alphabet's largest subsidiary and is a holding company for Alphabet's Internet properties and interests. Sundar Pichai was appointed CEO of Google on October 24, 2015, replacing Larry Page, who became the CEO of Alphabet. On December 3, 2019, Pichai also became the CEO of Alphabet.

In 2021, the Alphabet Workers Union was founded, mainly composed of Google employees.

The company's rapid growth since incorporation has included products, acquisitions, and partnerships beyond Google's core search engine (Google Search). It offers services designed for work and productivity (Google Docs, Google Sheets, and Google Slides), email (Gmail), scheduling and time management (Google Calendar), cloud storage (Google Drive), instant messaging and video chat (Google Duo, Google Chat, and Google Meet), mapping and navigation (Google Maps, Waze, Google Earth, and Google Street View), podcast hosting (Google Podcasts), video sharing (YouTube), blog publishing (Blogger), note-taking (Google Keep and Jamboard), and photo organizing and editing (Google Photos). The company leads the development of the Android mobile operating system, the Google Chrome web browser, and Chrome OS.

History[]

Main article: History of Google

Early years[]

Google originally began as a research project in January 1996 by Larry Page and Sergey Brin – both were PhD students at Stanford University in California at the time. The project initially involved an unofficial "third founder", Scott Hassan, the original lead programmer who wrote much of the code for the original Google Search engine, but he left before Google was officially founded as a company; Hassan went on to pursue a career in robotics and founded the company Willow Garage in 2006.

Conventional search engines at the time ranked results by counting how many times the search terms appeared on a page. Brin and Page theorized about a better system that analyzed the relationships among websites. They called this algorithm PageRank, which determined a website's relevance by the number of pages, and the importance of those pages that linked back to the original site. Page told his ideas to Hassan, who began writing the code to implement Page's ideas.

The original nickname for the search engine was "BackRub".

Growth[]

Initial public offering[]

2012 onward[]

Products and services[]

Main article: List of Google Products

Search engine[]

Google indexes billions of web pages to allow users to search for the information they desire through the use of keywords and operators. According to Comscore market reserach from November 2009, Google Search is the dominant search engine in the United States market, with a market share of 65.6%. In May 2017, Google enabled a new "Personal" tab in Google Search, letting users search for content in their Google accounts' various services, including email messages from Gmail and photos from Google Photos.

Google launched its Google News service in 2002, an automated service which summarizes news articles from various websites. Google also hosts Google Books, a service which searches the text found in books in its database and shows limited previews or and the full book where allowed.

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